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New Projects for content management and media asset management

The specialists join forces

Nionex GmbH and zweitwerk software engineering GmbH have agreed to work together even closer. Jiont marketing sucess: winners of the bib to manage digital media at the Humboldt University in Berlin.

Guetersloh/ Hambug, 08 October 2002- The specialist for content management systems and portal solutions, Nionex a part of arvato Bertelsmann and zweitwerk software engineering GmbH, a specialist for media asset management (MAM), are intensifying the cooperation with one another and have agreed on a common marketing strategy for media asset management. The cooperation makesnew projects possible: Nionex is integrating the zweitwerk solution JADIS into the peripheral systemof the Humboldt University in Berlin. Texts, pictures, audio data, video, animation, complex teaching modules and various university applications are going to be managed by one system. JADIS will become the central back office component of the new media portal being constructed at theHumboldt University. Nionex is connecting the exiting system, taking care of the transference of the old data, setting up user management for up to 40,000 likely users, as well as connecting the exiting backup concept.

Nionex offers indivudual portals, content management and content syndications solustions. zweitwerk has specialized in media asset management: the solutions connect media assets such as pictures, logos, photos, film or pdf documents with their descriptive metadata. In this way the assets can be economically managed and further processed. The data is stored in a media neutral form and so can be called uo from the Internet anywhere worldwide to be used for the type of publication desired (e.g. print or the Internet).

The two companies already worked closely together on constructing the Internet portal wissen.de. By combining their know-how they like to attract new markets. Horst Gosewehr (Managing Director Nionex) and Stefan Selle (Managing Director zweitwerk) are both convinced that the potential mainly lies in optimizing the process due to better accessibility if the data. In the past, companies with various branches had to develop, store, print and distribute  marketing and product documents centrally. "We can radically simplify theseprocesses and help the companies save a lot of money with such ideas as distribute and print," the partners promise. in addition to internationally operating well-known brand name companies, the target group for Nionex and zweitwerk also includes large organizations and publishing companies.